Your brand is how your customers recognize you, your company, your product, and perhaps most importantly, your reputation. Strong and effective brand management can separate your business from its competition and is absolutely essential to any business owner, operator, manager, or employee. It can make the difference between closing a deal or losing a deal.
On Thursday, March 9, the St. Johns Chamber of Commerce will host Ken Babby, who will discuss his creative approach to marketing and how he has been able to build successful brands.
A former chief revenue officer and general manager of digital for The Washington Post, Babby, 36, is the founder of Fast Forward Sports Group and the youngest multi-team professional sports owner. He was named one of Sports Business Journal's 2016 "Forty Under 40," recognizing excellence and innovation in sports business careers.
Babby is a member of the Jacksonville Chamber of Commerce Board of Directors, Jacksonville University Board of Trustees, Jewish Community Alliance Board of Directors, and Jacksonville Civic Council. He is also the chair of the Baseball Internet Rights Company (BIRCO), which manages the digital and interactive media rights of its member Minor League Baseball clubs and leagues.